How would you like to save big bucks otherwise spent on fancy video editing software and equipment? One money-saving strategy is to use PowerPoint and YouTube to create compelling blog videos that attract traffic to your website and keep them coming back for more of what social media expert Gary Vaynerchuk calls "infotainment" in his book Jab, Jab, Jab, Right Hook. Don’t … [Read more...]
Online Privacy, Security and Data Ownership
Following the launch of member-driven sites like SixDegrees.com in 1997, social media has permanently changed how people around the globe communicate with each other—a trend continuing to accelerate at fibre optic speeds. It’s an unprecedented shift, far eclipsing the comparatively glacial impact after William Caxton’s historic introduction of England’s first printing press in … [Read more...]
Digital Book Report: Jab, Jab, Jab, Right Hook
Originating from Belarus where he was born on November 14, 1975, Gary Vaynerchuk knows how to use the sweet science of boxing metaphors to express his social media insights. Vaynerchuk's third major publication is titled Jab, Jab, Jab, Right Hook which was first released in November 2013. In Right Hook, Vaynerchuk details social media marketing strategies and tactics loosely … [Read more...]